I’ve always had a love/hate affair with social media.
If you don’t have a business Facebook and Twitter account, you’re way behind the times.
I totally get that.
But because I’m an analytical guy, I just can’t wrap my head around how I’m supposed to actually make money by Tweeting, Liking, Pinning, and Posting.
Every B2B business I’ve asked “Are you making serious money with social media?” starts to squirm a little and stammers something like…
“We’ve got over 12,000 Likes, and we use some really cool plugins that automatically Tweet three times a day.” Or…
“The social media experts say it’s all about the conversation […] Read more