You’ve seen it before.
It’s called highway drafting.
I’m talking about those crazy cyclists who hang dangerously close behind a truck, trying to catch the truck’s draft.
The bike is able to go faster because in that sweet right spot of the wake of the truck there is less drag on the biker which in turn lowers the amount of energy required to maintain speed or speed up.
I don’t recommend what seems insanely dangerous behavior, but there a pretty fascinating lesson we can take away as entrepreneurs.
The major retail players with multi-million dollar online websites have a lot in common… one being that […] Read more