Aversion to Change

- January 15, 2018 -

First things first...

I'm moving back home to Philly! Land of the Eagles and winners lol...

Nah, just kidding. But after the Steelers were down at 0-21, I'd had enough.

Moving on...so if you're an Infusionsoft user, you might have heard that ICON (their annual conference) was cancelled.

At first, I was bummed. Cheryl and I have been going for years. It was an a tradition.

I'd attend Day 1. Loved talking to clients, prospective clients and friends. Listening to speakers all day? Not my jam.

By Day 2, the links were calling me...

Seriously, part of me hates to see the death of what has become an institution. I don't like change...at all.

I mean, I have a real aversion to it...

I've driven the same kind of car for four decades. I've had facial hair since puberty. I buy the same brand of coffee and cologne.

And I eat the same thing for lunch all week...yep, I make my lunches on Sunday afternoon for the whole week...done and done.

Although I seriously am getting sick of that whole routine...so there's hope for me 🙂

Some may say I'm predictable. I prefer to say I'm dependable.

Back to death of an institution...

We had people calling and emailing, asking if Infusionsoft was financially stable or if they were being bought out.

People, Infusionsoft is being SMART!

They are coming off the best year as far as sales and retention go. They're getting back to their core and focusing on product development.

They're cutting down on the number of product packages, ancillary services.

Unnecessary positions in the company are being cut to make way for more developer hires.

That's called leadership...

It's the same with business...

We keep adding more products and services without getting rid of those that undersell.

We keep hiring employees without getting rid of those who underperform.

We run our businesses like we're the Good Will thrift store.

As leaders, it's up to us to make the tough calls. It's up to us to run our numbers and keep a handle on clutter.

So I've got two offers for you today...

+ If you need help optimizing your business growth or using Infusionsoft to it's full potential, request a free consultation today. We'd love to help!

+ If you're an Infusionsoft user, SuccessCon is taking the ICON torch and running with it. They are keeping this event smaller and more intimate like ICON used to be. Worth checking out for sure!
 
Shake things up a little today!

Art Basmajian signature
 

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