About Us


To help high-achieving business owners DOMINATE their competition using
cohesive automated marketing funnels…customized for their industry.


We listen, we care, we do what we say we’ll do.

We innovate and constantly improve.

We face challenges with optimism.

We serve with compassion.

We do the right thing.

When we are not working, we are not working.



Art Basmajian

Founder & CEO

After making a mark on Wall Street as an investment broker, the hard-hitting pace burned Art out. He relocated to Pittsburgh to open up his own mortgage company and quickly grew from one office to branches in three states. And then the real estate industry imploded, and his life did a complete 180 degree turn…

Knowing that the future was on the Internet, he studied with (and continues to follow) marketing experts like Dan Kennedy, Ryan Deiss, and Jeff Walker. Using both traditional and cutting edge online and offline methods, both our wholesale real estate and marketing solutions businesses serve one purpose: to help entrepreneurs create the business and life they want.

When Art isn’t working, he’s golfing, collecting wine, walking the dogs, and more golfing.


Cheryl Hunt

Co-Founder & President

Teaching in Europe for two years led to educating high school students for over twenty years. It’s been said that the best teachers are the best students – and Cheryl is passionate about learning new ways to help business owners use marketing automation strategically to dramatically increase their revenue and save time.

Drawing from her extensive background in education and developing curriculum, Cheryl now focuses on developing creative and strategic sales and marketing funnels for businesses who use Infusionosft as their CRM. She has been an Infusionosft Certified Partner since 2010 and served in the first Infusionsoft Partner Advisory Group (PAG).

When Cheryl isn’t working, she’s playing the keyboard, drinking Art’s wine, and cooking.

Todd Gregorcic

Todd Gregorcic

Funnel Strategist

Todd is an experienced president and co-founder of multiple companies with a demonstrated twenty-year history of working in the marketing and advertising industry. He is skilled in business start-ups, customer acquisition strategies, automated sales and marketing systems, and automating work flows.

Additionally, Todd brings his extensive background in video technology and production, process-driven strategy, lead generation, digital strategy, and capital consulting experience to the CyberFunnels team…along with his ability to find great talent and build dynamic teams. Todd partnered with Barron Marketing as a co-founder of CyberFunnels™ in 2016.

When Todd isn’t working, he enjoys the Florida lifestyle with his wife of 20 years and two children.

Greg Hoerner Profile

Greg Hoerner

Funnel Strategist

After years in discount retailing, Greg started his first business in 2002 by opening a successful automotive marketing ad agency, Diamond Media Group. In 2006, he founded GenerX Generators Inc and currently is one of the premier Generac dealers of standby generators in the country.

In 2008 Greg founded Click My Video, (DBA Diacom Performance Group) and formed a partnership with Todd Gregorcic. Diacom focuses on lead generation as well as automated sales and marketing processes. And to close the circle, in 2016 Greg partnered with Barron Marketing as a co-founder of CyberFunnels™.

When Greg isn’t working, he’s fishing, golfing or hanging out with his wife of 32 years and 2 children.

Monica Baigts Staff

Monica Baigts

Admin Assistant & Infusionsoft Expert

An international relations graduate with a natural passion for marketing and automation, Monica handles our social media marketing, manages the ads and administrative work for Barron Properties, and does campaign implementation for our CyberFunnels™ projects.

In addition to being Barron Marketing’s right hand, Monica is an expert in Infusionsoft implementation. Once our Strategic Campaign Planning sessions take place, she takes the campaign blueprints that are drawn up for clients and builds them out with precision along with how-to videos to maintain them for those who request implementation.

When Monica isn’t working, she loves spending her time over a nice cup of chai latte and a good book!

Rick Gapinski Profile

Rick Gapinski

Project Manager

Rick is the founder of Sales & Management Partners LLC and has built and mentored many sales teams over the years. He received his BA in Business, Accounting and Economics from Lakeland College (WI) and an MBA from Marquette University (WI.)

With years of experience dealing with all types of customers including the Green Bay Packers (yes, during football season Rick is a native cheesehead!) Rick’s extensive creative writing background brings a unique perspective to each CyberFunnels™ project as he expertly manages the entire project from start to finish.

When Rick isn’t working, he and his wife enjoy long hikes in the Colorado Rockies with camera in hand.

Tim Piccirillo

Tim Piccirillo

Business Coach

Tim realized long ago that becoming a stellar marketer was the key to success in any business. He’s built businesses as diverse as an entertainment talent agency, a touring comedy magician, and an education motivational speaker. He’s also been a marketing consultant and copywriter for chiropractors, acupuncturists, IT firms, beauty salons, digital marketing agencies, business consultants, speakers and entertainers. Tim has also been a partner in a training company whose entire focus was “the customer experience.”

With Tim’s diversified background, his role as business coach fits him perfectly. Our CyberFunnels™ clients love him!

When Tim isn’t working, he’s does the occasional magic and comedy show and serious karaoke.

Dane Richarson

M. Dane Richardson

Director of Marketing

Dane is a seasoned executive manager. He has personally overseen the development of multiple technology companies and several early mobile ad engines. He enjoys public speaking on the subject of balancing technology in our professional and private lives.

He consults on issues from small business marketing strategies to more complex organizational planning needs ranging from start up planning, to infrastructure scaling, to exit strategies. He’s fascinated by the emergence of new technologies and the paradigm shifts that have resulted from the introduction of technology into our everyday lives.

When Dane isn’t working, he runs marathons with his first full marathon in 2018. He also enjoys “saltwater therapy” at the beach.


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Eric Scannel

Director of Sales

Eric is an expert in sales funnels and digital marketing, having developed a broad array of projects for companies of all sizes.

With CyberFunnels, he focuses on lead generation, business coaching, and digital strategy. Helping business owners overcome their challenges and reach the next level is a great passion of his.

After working in Asia for 6+ years, Eric began tackling marketing projects including sales funnels. Through these experiences, he gained a broad understanding of digital marketing and a talent for learning new skills.

When Eric isn’t working, he’s traveling, listening to long, boring podcasts, or hiking trails with his bull terrier.